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The Sports Therapy Association Podcast is recorded LIVE every Tuesday at 8pm (UK) on the Sports Therapy Association YouTube channel and Facebook Page, and then uploaded as a podcast. You do not have to be an STA member to attend the live recordings - it is a chance to network with fellow therapists and discuss topics that together help us all move forward as an industry. The goal of the podcast, hosted by Matt Phillips (creator of runchatlive.com), is to deliver to Soft Tissue Therapists of all levels (including massage therapists, sports therapists, physiotherapists, podiatrists, chiropractors, etc.) up to date information on how to be a modern, successful, effective health care practitioner, with a gold star reputation for being able to help people in pain and/or looking for performance gains. The Sports Therapy Association (STA) is a professional representation for Sports Therapists, Sports Injury Therapists and Soft Tissue Therapists. We have worked passionately to develop a truly independent and ethical association that is committed to raising standards across the industry and progressing opportunities for our valued members.
Episodes
Friday Apr 05, 2024
Friday Apr 05, 2024
On the first Tuesday of every month, we bring you our 'Ask Us Anything' series, in which Matt Phillips (creator of runchatlive.com) is joined by the a group of Sports Therapy Association members to answer YOUR questions (emailed to matt@thesta.co.uk).
In this episode 'Ask Us Anything: 'Therapy for Runners', we delve into the interplay between sports therapy and running, with the expert panel of STA members, who are also runners, offering unique insights into this niche field. The panel features Shane Robinson, Hannah Tabram, Penny Demos, Chris Kitson, and Sarah Clatworthy.
The discussion reveals the significance of being a runner in effectively treating running-related injuries and emphasizes the importance of understanding the running community's language and nuances. We also address the challenges therapists encounter when advising patients to reduce their running time due to injuries.
We unmask the unique nature of running as a self-inflicted, non-contact sport with high bodily loading. Experiencing running-related injuries first-hand enhances a therapist's empathy and improves treatment outcome. The episode also provides tips on attracting runners to your clinic and underlines that running speed or proficiency doesn't determine therapeutic effectiveness.
We further delve into special running scenarios, including trail running and Canicross. Learn about the specific challenges, prevalent injuries, effective training strategies, recovery techniques, and specialist gear for these forms of running. From first-time runners to trailblazing experts, this episode provides a comprehensive guide to the thrilling and demanding terrain of trail running and Canicross.
Get an inside look into Canicross, where runners and dogs team up to conquer trails. Explore the dynamic equipment setup that propels runners forward and the diverse challenges it brings. Learn valuable Canicross training tips, the crucial role of warming up, and the psychological transition required for this fast-paced sport.
This episode is a goldmine of shared experiences, expert advice, enlightening observations, and practical takeaways for therapists and runners alike. Listen in for unique insights on understanding runners, overcoming fear of movement, and the importance of a runner's lifestyle outside training. Tune in to episode 192, where every step takes you further into the exciting world of running and sports therapy.
STA Panel In This Episode
- Chris Kitson - https://www.rockstarrunners.com/
- Penny Demos - https://www.somasportsmassage.co.uk/
- SarahClatworthy - https://www.scsportsmassage.co.uk/
- Shane Robinson - https://www.activeedgesportstherapy.co.uk
- Hannah Tabram - https://hannahtabram.co.uk/
Want to be on the STA Panel for future episodes?
If YOU are an STA member and would like to BE ON THE PANEL for the live recording of one of the up & coming ASK US ANYTHING episodes ('Therapy for Team Sports', 'Therapy for Swimmers', 'Therapy for Cyclists') please email: matt@thesta.co.uk
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Wednesday Mar 20, 2024
Wednesday Mar 20, 2024
Welcome to the 190th episode of the Sports Therapy Association podcast: 'Transforming Your Healthcare Business Model' with special guest Frank Benedetto of The Honey Badger Project.
Frank Benedetto holds degrees in psychology and physical therapy, and is on a mission to transform the healthcare sector by integrating creative psychology and advanced technology. The Honey Badger Project is a principle-based learning curriculum applicable to clinicians across specializations. It exists to help you, the clinician, adopt a goal-oriented, client-focused methodology, guiding you as to how it can lead to a successful career in health service.
Frank highlights the importance of therapists stepping outside their comfort zones, emphasizing their value beyond practical skills, utilizing technology, and extending their influence in addressing patient's overall health concerns. From weight management, poor dieting, excessive screen time to constant sitting, therapists can contribute significantly more to their patients' wellbeing.
This episode provides vital information for transforming from a traditional therapy practice to a highly successful digital model. Offering services asynchronously via digital platforms, Frank explains how to foster relationships with your clients beyond the treatment room, guiding and monitoring them on multiple health habits to facilitate holistic wellness.
With a special focus on technology's role in fostering health habits and re-imagining therapeutic practices, this episode offers insights on how you the therapist can secure your practice using technology for service fulfillment. Frank helps demystify the common fear of technology, encouraging adoption and experimentation with existing tools and apps to maintain pace in our rapidly advancing world.
Useful Links
Our sincere thanks to Frank Benedetto of The Honey Badger Project for giving up his time to be a guest on the show!
Connect With The Sports Therapy Association
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Friday Mar 15, 2024
Friday Mar 15, 2024
In Ep.189 of the Sports Therapy Association Podcast, special guest Robert Francis discusses the intricacies of fitness for individuals with disabilities. Centered on Robert's recently launched project, Move Mojo, the episode brings to light the importance of making fitness accessible for all, overcoming traditional limitations and prejudices.
Shedding light on the lack of regular fitness programs for individuals with special educational needs and disabilities, the conversation takes a deep dive into the challenges and rewards of creating inclusive physical activity programs. Robert shares his insights on adapting exercise prescriptions, emphasizing the importance of communication, coaching experience, and adaptability in the diverse world of sports therapy.
The episode spotlights the significance of soft skills and holistic approaches in this sector, underscoring the power of open-ended communication and empathetic listening. The transformative impact of inclusive physical activity programs is evident, demonstrating the potential for fostering empowerment, physical and mental well-being in individuals with disabilities.
As the discussion unfolds, it provides practical advice, strategies, and perspectives for therapists striving for inclusivity in their practice, raising awareness about diagnostic overshadowing and the importance of seeing their clients as individuals beyond their diagnosis. The conversation also branches into the impactful potential of gamifying exercises and therapy sessions, providing fun, engaging, and developmentally beneficial activities.
Finally, offering insights into disability insurances and challenges in therapeutic work, the episode concludes with an inspiring call to action for improving health and fitness provisions in the field of therapy, spotlighting Robert's work with Move Mojo as a blueprint for inclusive physical activity programs.
Our sincere thanks to Robert Francis of MoveMojo for giving up his time to be a guest on the show!
Connect With The Sports Therapy Association
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Wednesday Mar 13, 2024
Wednesday Mar 13, 2024
'How To Set Up A Sports Massage Therapy Business - Part 3: Mobile and Event Work'
In the final part of our three episode series ‘'How To Set Up A Massage Therapy Business’, our panel of experienced Sports Massage Therapists & Sports Therapists share advice on setting up a mobile therapy business, and also getting involved in event work.
Other Episodes In This Series
• Part 1 (Ep.186) 'At Your Home' - recorded Tues Feb 20th
• Part 2 (Ep.187) 'Renting A Room' - recorded Tues Feb 27th
About This Episode
This episode explores the many facets of mobile work, from its lower start-up costs, direct link between clients and costs, to catering to a wide variety of clients.
The STA Panel provide practical insights and valuable tips for those interested in mobile therapy, with discussions around procedures for client safety, maintaining clear communications and tailoring treatments to suit unique client needs.
Valuable tips are shared for mobile and event massage therapy, including establishing boundaries, clear communication, insider shortcuts, and the benefits of belonging to a professional association.
The episode closes with discussions around the value of sports events for local businesses, with our panelists narrating their first-hand experiences in organizing and participating in these events.
Rooted in the real-world experiences of our STA panelists, this episode is once again a must-listen for everyone either planning to venture or already active in the mobile and event massage therapy field.
STA Panel for this episode:
- Carla Bickerstaffe - Instagram: @SportsMassageByCarla
- Hannah Tabram - Website: https://hannahtabram.co.uk/
- Katie Evans - Website: https://www.movewellsofttissuetherapy.co.uk/
- Chloe Reynolds - Website: https://www.crsportsmassage.co.uk/
Our sincere thanks to Carla, Hannah, Katie and Chloe for giving up their time to be guests on the show!
Connect With The Sports Therapy Association
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Thursday Feb 29, 2024
Thursday Feb 29, 2024
‘How To Set Up A Massage Therapy Business: Part 2 - Renting A Room’.
This episode is Part 2 of a three part series in which our panel of experienced Sports Massage Therapists & Sports Therapists share tips on how to set up a sports massage clinic. Part 2, as the title suggests, is all about renting a room, and the many ways in which that can be done.
Other Episodes In This Series
• Part 1 (Ep.186) 'At Your Home' - recorded live 8pm Tuesday February 20th
• Part 3 (Ep.188) 'Mobile & Event Work' - to be recorded live 8pm Tuesday March 5th
Want To Be On The STA Panel?
If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email: matt@thesta.co.uk
About This Episode
In Part 2, the STA Panel share valuable advice on the ins and outs of setting up and running a sports massage therapy business within someone else's building or business. We explore aspects ranging from room rentals and varying work environments like gyms and beauty salons, to the careful navigation of associate contracts.
This episode sheds light on the pros and cons of different settings and the hurdles one might face in establishing a start-up. The STA Panel discuss the importance and potential benefits of having a well-curated business website, and explore the dynamics of being self-employed in a therapy profession, especially when juggling multiple roles.
Throughout the discussion, we consider the key choices and responsibilities involved in massage therapy entrepreneurship and draw upon personal experiences to discuss potential risks and benefits. Armed with these insights, this episode will help aspiring therapists make an informed decision about stepping into these roles.
Aside from the practical aspects of setting up a venture, the episode also dives into the critical topic of burnout. By introducing a hybrid model of care and highlighting other burnout prevention strategies, this conversation serves as a vital resource for those in, or considering, therapeutic practice.
With a special focus on understanding agreements, expenses, and time management, the episode concludes with a note on the importance of balance in professional life. Listen now to step closer towards the fulfilling career path of a successful sports massage therapy entrepreneur.
STA Panel for this episode:
- Chloe Reynolds of CR Sports Massage Therapy - https://www.crsportsmassage.co.uk/
- Sarah Jones of Affinity Bodyworks - https://www.affinitybodyworks.co.uk/
- Imi Testa of ‘Back on Track Soft Tissue Therapy’ - https://www.backontrack-sportsholistic.co.uk/
- Anna Maria Mazzieri, Director of The St School - https://thestschool.co.uk/
Our sincere thanks to Chloe Reynolds, Sarah Jones, Imi Testa and Anna Maria Mazzieri for giving up their time to be guests on the show!
Want To Be On The STA Panel?
If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email: matt@thesta.co.uk
Connect With The Sports Therapy Association
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Thursday Feb 22, 2024
Thursday Feb 22, 2024
‘How To Set Up A Massage Therapy Business: Part 1 - At Your Home’. This episode is Part 1 of a new three part series called in which our panel of experienced Sports Massage Therapists & Sports Therapists share tips on how to set up a sports massage clinic. Part 1, as the title suggests, is all about setting up at your home, be it in your garage, garden, or a room of the house.
Other Episodes In This Series
• Part 2 (Ep.187) 'Renting A Room' - to be recorded live 8pm Tuesday February 27th
• Part 3 (Ep.188) 'Mobile & Event Work' - to be recorded live 8pm Tuesday March 5th
Want To Be On The STA Panel?
If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email: matt@thesta.co.uk
About This Episode
In Part 1, we explore the all-encompassing journey of transforming your home into a successful sports massage clinic, be it a room in the house, a purpose built shed in the garden, or a converted garage. From conceptualizing your business to dealing with inevitable challenges and beyond, members of the STA Panel who've been there and done it share their firsthand experiences.
Learn about the financial benefits offered by home businesses, maintaining a balanced work-life, insurance coverage, local council restrictions, mortgage considerations, and much more. Hear about exciting transformations from regular garages to personal therapy spaces - filled with considerations for planning, building regulations, and costings. We also delve into maintaining professional relationships within your local community and the need for presenting a professional-looking space to retain credibility.
Understand the nuances of careful planning and excellent workmanship, aspects such as toilet and sink access, and the vital role of aesthetics in the success story of these transformations. This episode is a goldmine of advice, experiences, and inspiration for anyone considering or already running a home-based business.
This Episode's STA Panel:
- Nicki Mansfield - Soft Tissue Therapist at Mansfield Massage and Movement
St Ives, Cambridgeshire - Hannah Tabram: Level 4 Sports Massage and Soft Tissue Therapist
Kenninghall, Norfolk - Louise Acher - Personal Trainer & Graduate Sports Therapist at LA Sports Massage Therapy
Tadworth, Surrey - Steve Kirby - Sports Massage & Muscular Injury Therapist at Get Fit Stay Fit
Norfolk
Our sincere thanks to Nicki Mansfield, Hannah Tabram, Louise Acher and Steve Kirby for giving up their time to be a guest on the show!
Want To Be On The STA Panel?
If YOU are an STA member and would like to BE ON THE PANEL for the live recording of any of these these episodes, please email: matt@thesta.co.uk
Connect With The Panel
- Nicki Mansfield Website: https://fieldmassage.co.uk/
- Hannah Tabram Website: https://hannahtabram.co.uk/
- Louise Acher Website: https://www.la-sportsmassage.com/
- Steve Kirby Website: https://www.getfitstayfitnorfolk.co.uk/
Connect With The Sports Therapy Association
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Thursday Feb 15, 2024
Thursday Feb 15, 2024
In this episode of the Sports Therapy Association podcast, host Matt Phillips is joined by special guest Claire Boucher, a lecturer of Sports Therapy & Rehabilitation at Canterbury Christ Church University and PhD Researcher at University of Kent. Claire discusses her research into the thoracolumbar fascia, a critical yet often-overlooked component in lower back pain treatment strategies.
Claire's interest in this line of research was ignited from her time spent in the field, where she identified a significant gap in the understanding of lower back pain. Her research provides valuable insights for both academia and the clinical world and encompasses years of conceptual development, analysis, and a commitment to bridging scientific data with practical patient care.
The episode explores how improved understanding of fascia could drastically revolutionize therapeutic protocols in managing lower back pain. Learn about the intricacies of fascia research, the multi-factorial nature of back pain and the crucial role that continual exploration and collaboration play in this significant area of health research.
Aside from her research, Claire remains actively involved in the sports therapy community, including coaching triathlons. A must listen for clinicians, researchers or anyone interested in improving pain management strategies through scientifically sound and innovative research.
Timeline Chapters:
- 00:00:00 Welcome to the Sports Therapy Association Podcast
- 00:01:03 Ask Us Anything: Recap of Ep.184
- 00:02:30 Want to be on the Podcast as part of the STA Panel?
- 00:04:39 Welcome special guest Claire Boucher
- 00:05:33 Claire’s Background and Teaching Experience
- 00:10:39 Definition and Role of Fascia in the Body
- 00:13:32 Area of Interest: Thoracolumbar Fascia Examination
- 00:15:00 Detailed Analysis of Thoracolumbar Fascia Image
- 00:18:20 Study Findings in Comparison to Previous Research
- 00:21:00 Discussion on the Complexity of Lower Back Pain Research
- 00:23:23 Building on Past Research and Big Picture Approach
- 00:25:18 Participant Demographics and Sample Size Selection
- 00:26:00 Recruitment Process and Community Engagement in Research
- 00:29:02 Research Dissemination
- 00:29:31 Decoding Ultrasound Images
- 00:38:40 Analyzing Complex Ultrasound Scans
- 00:42:21 The Significance of Exercise Trends
- 00:43:56 Targeting Fascia Through Movement
- 00:49:49 Collaboration Between Clinicians and Researchers
Our sincere thanks to Claire Boucher for giving up her time to be a guest on the show!
Useful Links
Connect With The Sports Therapy Association
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Friday Feb 09, 2024
Friday Feb 09, 2024
On the first Tuesday of every month, the Sports Therapy Association Podcast invites YOU to join us LIVE for the recording of ‘ASK US ANYTHING!’, in which our STA Panel are presented with a selection of questions either emailed in to podcast host Matt Phillips (matt@thesta.co.uk) or found online in the Facebook Group 'Sports Massage Training & Support Group' run by Tracey McClimon.
STA Panel In This Episode:
- Danielle Peters - Graduate Sports Therapist - http://bodyhealthclinic.co.uk/
- Mark Bleasdale - Sports Massage Therapist, Llandeilo, Wales
- Penny Demos - Sports Massage Therapist - https://www.somasportsmassage.co.uk/
- Sarah Clatworthy - Sports Massage Therapist - https://www.scsportsmassage.co.uk/
- Gary Benson - Founder of the STA - https://www.thesta.co.uk/
Timeline Chapters:
- 00:00:00 - Welcome to the Sports Therapy Association Podcast
- 00:03:08 - Want to be on the STA Panel in future episodes?
- 00:04:34 - Introducing the STA Panel for this episode
- 00:17:08 - Q1: "Further education for a Massage Therapist: Sports Therapist or Physio?“
- 00:30:20 - Q2: "Rebranding/renaming my business: Which logo?"
- 00:40:20 - Q3: "How do you keep things fresh in your clinics?"
- 00:44:46 - Q4: "Nutrition consultations alongside Sports Massage: Recommeded courses?"
- 00:51:39 - Q5: "Hiring an additional therapist: Is the subcontracting model effective? What's a fair hourly rate and commission split for the therapist?”
- 01:03:45 - Ep.185 (next week): ‘Thoracolumbar Fascia & Lower Back Pain’ with special guest Claire Boucher
- 01:04:43 - News for STA Members
Our sincere thanks to Danielle Peters, Mark Bleasdale, Penny Demos and Sarah Clatworthy for giving up their time to be on the STA Panel!
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions?
Email: matt@thesta.co.uk
Friday Feb 02, 2024
Friday Feb 02, 2024
In Ep.183 of the Sports Therapy Association Podcast, host Matt Phillips navigates a thought-provoking discussion between a panel of physiotherapists and sports therapists. Dissecting their roles, relationships with other disciplines, and their standpoints on the often contentious Physios vs. Sports Therapists debate, this episode provides a deep dive into the sometimes-difficult dynamics within the sector.
On The Panel:
- Jemma Oliver - Physiotherapist, England Athletics, Founder of Facebook Group 'The MSK HUB'
- Caroline - NHS Physiotherapist, Virtual Triage Work For IPRS
- Paul Collins - Physiotherapist, Founder of The Paul Collins Academy, Works for Recruit Therapists
- Anna Maria Mazzieri - Sports Therapist, Director of TheStSchool
- Becky Carroll - Sports Therapist at Rebecca Stone BSc
- Gary Benson - Sports Therapist, Founder of The Sports Therapy Association
The conversation explores the role of the Health and Care Professions Council (HCPC) in regulating use of protected titles like 'Physio' and 'Physiotherapy', and managing incidents of title misuse. It sheds light on the typical viewpoints of both physiotherapists and sports therapists about their professional titles. Also discussed are the prospects of regulating sports therapy and the hurdles encountered.
This episode stands as a comprehensive dialogue on the relationship between physiotherapy and sports therapy. It underscores the importance of fostering healthy, respectful collaboration between the two for the betterment of patient care. It underlines the significant challenges faced within the healthcare system and encourages mutual respect and collaboration across the sector.
Whether you're a physiotherapist, sports therapist, or an interested listener, this episode offers a wide-ranging outlook on the underlying dynamics within these professions in the healthcare landscape.
Useful Links:
• The MSK Hub Facebook Group
• The Sports Therapy Association on Facebook
• Sports Therapy Association Website
Our sincere thanks to Jemma, Caroline, Paul, Anna Maria, Becky and Gary for giving up their time to be guests on the show!
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions? Email: matt@thesta.co.uk
Friday Jan 26, 2024
Friday Jan 26, 2024
In Ep.182 of the Sports Therapy Association Podcast, we explore the crux of effective communication within Sports Massage, Sports Therapy and Sports Rehab. Special guest Andrew McCauley, founder of ProCare Sports Medicine, delves into the importance of communication with clients/patients AND fellow health care professionals, in order to maximise client/patient recovery and grow the success of your business.
*𝐖𝐀𝐑𝐍𝐈𝐍𝐆 - 𝐓𝐡𝐞𝐫𝐞 𝐢𝐬 𝐬𝐨𝐦𝐞 𝐬𝐰𝐞𝐚𝐫𝐢𝐧𝐠 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐞𝐩𝐢𝐬𝐨𝐝𝐞.
Andrew McCauley provides an in-depth glance into the world of sports medicine, physiotherapy and sports therapy, highlighting how a strong therapeutic alliance, bolstered with empathy and active communication, can profoundly enhance the treatment process, and how such effective patient engagement can serve as a compelling marketing tool. Trust, connection, brand relevance, and the nuanced art of understanding your client's language and life context are explored as crucial elements in building enduring therapeutic relationships.
Further, the discussion provides invaluable advice on establishing a unique service, understanding a patient's mindset, and fostering commitment to exercise. Tune in to uncover the intriguing dynamics of therapy and how a patient's reaction is a goldmine of information that therapists need to tap into. This episode promises to offer fresh insights, breakthrough techniques and a renewed perspective on delivering personalized treatment plans.
Topics Discussed (with timestamps)
- 00:00:00 Welcome to Sports Therapy Association Podcast
- 00:03:45 Welcome, Andrew McCauley
- 00:07:23 Therapy Expo Experience
- 00:11:23 Sports and Exercise Medicine
- 00:18:58 Importance of Relaxed Communication in Patient Care
- 00:22:07 Communication and Coaching
- 00:26:55 Do therapists need courses on communication?
- 00:30:01 The power of massage for communication
- 00:36:06 Building a Brand through Word of Mouth Referrals
- 00:42:25 Commuinication for good and bad reputation
- 00:47:55 Not Competing With Other Professionals
- 00:54:18 Andrew McCauley Course In February: ‘Unravelling Strength & Conditioning for Therapists”
- 00:58:58 Follow / Contact Andrew McCauley
About The Guest
Andrew McCauley is a Sports Scientist and Sports & Conditioning Leader with a degree in PE/Sports Science and a Masters in Sports and Exercise Medicine. As founder of ProCare Sports Medicine, he delivers the internationally acclaimed course ‘Unravelling S&C for Therapists”.
Useful Links:
- ProCare Sports Medicine Website: https://procaresportsmedicine.com/
- ProCare Sports Medicine on Facebook: https://www.facebook.com/ProCareSportsMedicine
- ProCare Sports Medicine on Instagram: https://www.instagram.com/procaresports/
- Andrew McCauley on Twitter: https://twitter.com/mccauleyandrew
Our sincere thanks to Andrew McCauley for giving up his time to be a guest on the show!
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions? Email: matt@thesta.co.uk