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The Sports Therapy Association Podcast is recorded LIVE every Tuesday at 8pm (UK) on the Sports Therapy Association YouTube channel and Facebook Page, and then uploaded as a podcast. You do not have to be an STA member to attend the live recordings - it is a chance to network with fellow therapists and discuss topics that together help us all move forward as an industry. The goal of the podcast, hosted by Matt Phillips (creator of runchatlive.com), is to deliver to Soft Tissue Therapists of all levels (including massage therapists, sports therapists, physiotherapists, podiatrists, chiropractors, etc.) up to date information on how to be a modern, successful, effective health care practitioner, with a gold star reputation for being able to help people in pain and/or looking for performance gains. The Sports Therapy Association (STA) is a professional representation for Sports Therapists, Sports Injury Therapists and Soft Tissue Therapists. We have worked passionately to develop a truly independent and ethical association that is committed to raising standards across the industry and progressing opportunities for our valued members.
Episodes
Thursday Jun 09, 2022
Thursday Jun 09, 2022
This month on the Sports Therapy Association Podcast, our focus is on the BUSINESS side of being a successful Soft Tissue Therapist.
As Sports Massage Therapists and Sports Therapists, many of us believe that the success of our clinic relies solely on our manual therapy skills. However, being a successful therapist in this challenging economic climate requires FAR more than that, and many clinics fail to reach optimum performance due to lack of BUSINESS acumen.
In this episode, special guest Tim Allardyce, Group Clinical Director, Founder of Rehab My Patient and NHS England Clinical Entrepreneur, will be discussing the FIVE most common business mistakes that soft tissue therapists make when trying to build a successful clinic.
Topics discussed:
- Has post-Covid provided a better economic climate for soft tissue therapists?
- Should we be preparing for a 2022 recession?
- Should you be putting up clinic prices, and if so how?
- The advantages of Mentorship
- The future of Sports Injury Fix
- Five most common mistakes made by soft tissue therapists:
- No. 5: Relying solely on massage
- No. 4: Not rebooking clients in
- No. 3: Not networking
- No.2: Not contacting old clients
- No. 1: Wasting money on advertising - How to get in contact with Tim Allardyce
Useful Links
- Twitter: @timallardyce
- Surrey Physio Website
- Rehab My Patient (Exercise Prescription Software)
Our sincere thanks to Tim for giving up his time to be a guest on the Sports Therapy Association Podcast!
Please Support Our Podcast!
If you appreciate what we do, please take a couple of minutes to leave us a rating & review on Apple Podcasts. It really does make all the difference in helping us reach out to a larger audience. iPhone users you can do this from your phone, Android users you will need to do it from iTunes.
Questions? Email: matt@thesta.co.uk
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