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The Sports Therapy Association Podcast is recorded LIVE every Tuesday at 8pm (UK) on the Sports Therapy Association YouTube channel and Facebook Page, and then uploaded as a podcast. You do not have to be an STA member to attend the live recordings - it is a chance to network with fellow therapists and discuss topics that together help us all move forward as an industry. The goal of the podcast, hosted by Matt Phillips (creator of runchatlive.com), is to deliver to Soft Tissue Therapists of all levels (including massage therapists, sports therapists, physiotherapists, podiatrists, chiropractors, etc.) up to date information on how to be a modern, successful, effective health care practitioner, with a gold star reputation for being able to help people in pain and/or looking for performance gains. The Sports Therapy Association (STA) is a professional representation for Sports Therapists, Sports Injury Therapists and Soft Tissue Therapists. We have worked passionately to develop a truly independent and ethical association that is committed to raising standards across the industry and progressing opportunities for our valued members.
Episodes
Wednesday Mar 20, 2024
STA190 'Transforming Your Healthcare Business Model' with special guest Frank Benedetto
Wednesday Mar 20, 2024
Wednesday Mar 20, 2024
Welcome to the 190th episode of the Sports Therapy Association podcast: 'Transforming Your Healthcare Business Model' with special guest Frank Benedetto of The Honey Badger Project.
Frank Benedetto holds degrees in psychology and physical therapy, and is on a mission to transform the healthcare sector by integrating creative psychology and advanced technology. The Honey Badger Project is a principle-based learning curriculum applicable to clinicians across specializations. It exists to help you, the clinician, adopt a goal-oriented, client-focused methodology, guiding you as to how it can lead to a successful career in health service.
Frank highlights the importance of therapists stepping outside their comfort zones, emphasizing their value beyond practical skills, utilizing technology, and extending their influence in addressing patient's overall health concerns. From weight management, poor dieting, excessive screen time to constant sitting, therapists can contribute significantly more to their patients' wellbeing.
This episode provides vital information for transforming from a traditional therapy practice to a highly successful digital model. Offering services asynchronously via digital platforms, Frank explains how to foster relationships with your clients beyond the treatment room, guiding and monitoring them on multiple health habits to facilitate holistic wellness.
With a special focus on technology's role in fostering health habits and re-imagining therapeutic practices, this episode offers insights on how you the therapist can secure your practice using technology for service fulfillment. Frank helps demystify the common fear of technology, encouraging adoption and experimentation with existing tools and apps to maintain pace in our rapidly advancing world.
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Our sincere thanks to Frank Benedetto of The Honey Badger Project for giving up his time to be a guest on the show!
Connect With The Sports Therapy Association
Want to join the live recordings?
Episodes of the Sports Therapy Association podcast are recorded live every TUESDAY at 8pm on the Sports Therapy Association YOUTUBE CHANNEL and FACEBOOK page. Everyone is welcome - you do not have to be an STA member! If you cannot join us live, be sure to subscribe to the 'Sports Therapy Association Podcast' on all popular podcast apps to be notified when new episodes are available.
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Questions?
Email: matt@thesta.co.uk
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